Simple pricing. Everything included.

Yes. The monthly price you see is what you pay for everything in that plan. The only extra is your ad budget, which you control — and we always show our fee on it clearly.

Your ad budget is yours and is paid straight to Google and Meta. Each plan includes ad management up to a set amount, with extra capacity reserved for storm-event surges. Above that, our fee is a flat 15%, shown clearly on every invoice. We focus on your jobs signed and storm response time — so the budget is sized to win the roof.

No setup fee and no long contract — plans are month-to-month. Prefer to pay yearly? You can, and save about two months.

No — we work with the website you already have. We handle regular updates and improvements to keep it fresh, fast, and signing jobs. We add storm-response landing pages and insurance claim pages as part of the campaign infrastructure. Need a brand-new site? We’ll point you in the right direction.

Yes. AdellaInsight talks directly to your field service software so every signed job, inspection appointment, and claim status flows into your dashboard automatically. We support the major platforms used by roofers today (JobNimbus, AccuLynx, Roofr, ServiceTitan, Jobber) — see our Technology page for the categories we cover.

Pre-built storm-response Google Ads campaigns sit in standby, geo-targeted to your service area. AdellaInsight monitors NOAA weather data and Hailtrace storm reports every 15 minutes. The moment a qualifying hail or wind event registers in your zips, the campaigns auto-launch with creative and budget adjustments calibrated to event severity. You get an alert. The phone starts ringing within hours.

Storm work is feast-or-famine. Year-round work is the steady pipeline. The Growth plan includes age-driven replacement campaigns targeting 20-30 year roofs, equity-funded replacements, and repair-to-replacement progressions — the work that fills the months between storms. Both layers run continuously.

Yes. The Pro plan includes the Insurance Adjuster Outreach Program — we help you build relationships with 5-10 independent adjusters who generate 15-40 leads per year per adjuster, plus public adjuster partnerships. Foundations and Growth plans don’t include adjuster outreach but they do include insurance-claim landing pages and restoration-contractor positioning.

ChatGPT, Perplexity, Gemini, and Google AI Overviews now cite specific contractors when homeowners ask things like “reliable roofer for hail damage with insurance experience near me.” We add the structured business data, manufacturer certification signals, and review patterns AI weighs when picking which roofer to recommend. AEO is the layer above SEO — we run both.

On the Pro and Enterprise plans, yes — a 24/7 US team trained on roofing storm response handles the 11pm Sunday call from the homeowner with shingles on the lawn, captures damage details, books the inspection, and routes priority leads to your dispatch. Foundations and Growth plans don’t include answering — we use call tracking to count missed calls so you know what overflow would be worth before upgrading.

Just days. There’s no long onboarding — your US team and our technology get you live quickly, then keep improving from there.

Our technology does the heavy lifting that usually takes a big team, so expert marketing costs less. You get great work at a fair price.